Choosing the Right Songs for Your Promo Materials 2016
Music is cyclical and trend based, which tends to have an impact on set lists, especially for those of us who play modern day tunes. Getting an audience out of their chairs and onto the dance floor by playing the flavour of the month can be fun. When choosing which songs to record or include in your showreel things get a bit harder. You want to show clients that you are up to date with current hits and get that edge over the competition. The only problem is that your competitors most likely had the same thought, and three months later half of the showreels in your genre kick off with the exact same song – yikes.
We have looked into which songs have currently reached their saturation point. So, if you are currently planning new promo material these songs might not make the top of your list:
- Sex on Fire – Kings of Leon
- Uptown Funk – Mark Ronson ft. Bruno Mars
- Locked Out of Heaven – Bruno Mars
- Signed, Sealed, Delivered – Stevie Wonder
- Happy – Pharrell Williams
- Get Lucky – Daft Punk
- Rather Be – Clean Bandit ft Jess Glynne
- Treasure – Bruno Mars
- You’ve Got the Love – Florence + the Machine
- Forget You – CeeLo Green
Now, we’re not in any way suggesting you cut these songs from your set list. You might even record an audio track of some of them or include a short snipped in the middle of your promo video. Just don’t start your video with any of these songs – clients will probably have heard the intro to Uptown Funk 10 times before they hear your version. Give them something a little bit different and let the first impression be of your talent.